Great Outdoor Store/Echols Communications
Nicole Koepsell, Class of 2002

The Great Outdoor Store is a specialty retail store located in downtown Sioux Falls. It is owned and operated by DeAnn Echols. Her husband, James, owns and operates Echols Communications, which is an advertising agency. By working with two businesses and by working closely with both DeAnn and James, this internship allowed me to participate in a wide variety of activities. These activities included ordering new merchandise, pricing merchandise, merchandising, fill out tax forms, figuring out payroll, media buying, and much more! This is a wonderful internship for anyone who is considering the idea of owning their own business one day. I was exposed to many of the day-to-day aspects of owning and operating a small business. Another nice aspect of this internship was that it was very flexible. I had a very successful experience and would encourage others to look into an internship at the Great Outdoor Store.