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COMMUNICATION STUDIES/BUSINESS
(An Interdisciplinary Major)
Coordinator: H. Bart
The Communication Studies/Business major is intended for those students who wish to pursue a career in a business field which stresses the importance of strong communication skills. Corporate executives identify strong communication skills as a key element in their professional success. This major combines a core group of classes from each department and produces the background need to pursue a career in public relations, advertising, human resources or general business.
COMMUNICATION STUDIES/BUSINESS MAJOR: 48 credit hours
Required Courses:
COMM 110 - Introduction to Communication (3 cr)
COMM 260 - Persuasion (4 cr)
COMM 290 - Communication Research (4 cr)
COMM 310 - Communication Theory (3 cr)
COMM 350 - Organizational Communication (3 cr)
COMM 360 - Persuasive Campaigns (4 cr)
COMM 365 - Public Relations (3 cr)
ACCT 210 - Principles of Accounting I (4 cr)
BSAD 270 - Statistics (4 cr)
BSAD 310 - Principles of Marketing (4 cr)
BSAD 320 - Principles of Management (3 cr)
ECON 120 - Principles of Economics I (3 cr)
One of the following courses:
COMM 250 - Interpersonal Communication (3 cr)
PSYC 335 - Human Relations (3 cr)
SOCI 300 - Social Psychology (3 cr)
One of the following courses:
JOUR 115 - News Reporting and Writing (W) (3 cr)
JOUR 312 - Writing for Magazines (W) (3 cr)
An internship (COMM 395, 495) is recommended in the student’s junior year.
NOTE: Students who elect the Communication/Business major may not add a second major in either Communication Studies or Business Administration.