Office of Strategic Communications & Marketing

Communications & Marketing at AU

The mission of the Office of Strategic Communications & Marketing (SC&M) is to create awareness while enhancing the image and reputation of Augustana University.

Telling the Augustana story is the goal of each image, advertisement and event. SC&M aims to project a consistent brand identity, establish and promote events that celebrate the joy of Augustana, report campus news, maintain strong relationships with the media and broader Sioux Falls community, recognize the achievements of students, professors and alumni, as well as target communication to each of our audiences using a variety of media.

The Augustana Magazine Fall 2024

Contact Us

605.274.4618

Office of Strategic Communications & Marketing

Address

Augustana University
Office of Strategic Communications & Marketing
Administration Building (Third Floor)
2101 S. Summit Avenue
Sioux Falls, SD 57197

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Latest News

Augustana University is celebrating its 102nd homecoming during Viking Days 2025, beginning on Monday, Sept. 22, through Sunday, Sept. 28. Throughout the week, current and past Vikings will unite to celebrate all things blue and gold — a beloved tradition that officially became known as "Viking Days" in 1929.

The Eide/Dalrymple Gallery at Augustana University is welcoming alumna Gracie Rothering ‘22 for a homecoming exhibition that is on view through Oct. 2. Rothering will exhibit two photographic series, “Hola Daniela” and “HomeTown,” and will present a free public artist talk on Friday, Sept. 26, at 7:30 p.m. as a part of the Viking Days festivities. A gallery reception will be held the same evening from 7-9 p.m.

Augustana University welcomed a total of 2,548 students — part- and full-time undergraduate and graduate students — for Academic Year 2025-26, the largest ever student body in Augustana’s 165-year history. Among those undergraduates, a total of 615 full-time first-year students chose AU — a record high and 15% increase from last year. Augustana also set a record for the overall number of graduate students in the university’s history.