Augustana University Encourages Community to ‘Give Boldly’ on Giving Day 2024

By Jill Wilson | May 06, 2024
Giving Day 2024

Augustana University is excited to announce that its eighth annual Giving Day will take place on Friday, May 10 — a 24-hour fundraising event that encourages alumni, parents, staff, faculty, coaches, administrators and friends to “Give Boldly.”


An investment on Giving Day 2024 fuels Augustana’s momentum to make strides in the university’s strategic plan, Viking Bold: The Journey to 2030, and carry out its mission to provide an education of enduring worth. A gift to The Augustana Fund provides essential resources to support mission-critical priorities at the university. Thanks to the philanthropic support of our alumni and friends, Augustana is able to provide 100% of its students with financial aid and/or scholarships.


“Giving Day is a day for alumni, family and friends to express our Viking pride and spirit. With every gift we open the door to opportunities for students who enter to learn and leave to serve. I encourage each of us to give as we can to sustain excellence, transform lives and empower the next generation of leaders,” said Chief Strategy Officer & Executive Vice President Dr. Pam Homan ‘81.


Giving Day 2024 invites the Augustana community to “Give Boldly” in support of the university's enduring commitments, with several featured initiatives, including:


  • The Augustana Fund (giving to the greatest need)
  • Academic Programs
  • Annual Impact Scholarships
  • Athletics Programs
  • AU Sustainability
  • The Center for Western Studies
  • The International Programs Office (IPO)
  • Library Associates
  • The Office of Diversity, Equity & Inclusion
  • The Office of Faith & Spiritual Life
  • Recreational Services
  • W3 — Women in Philanthropy


This year, with help from the Augustana community of family and friends, AU’s goal is to reach $500,000.

For more information on how to give, visit

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