Careers
Careers in sport management include coach, recruiter, sports journalist, event operations manager, sales agent and sports data analyst.
Hands-On Learning
Internship opportunities include:
- Augustana Athletics game-day promotion, compliance, marketing and fan engagement
- Sanford Pentagon
- Sioux Falls sports teams — Canaries, Skyforce, Stampede and Storm
- Local schools — working with athletic directors
Sport management students study away in:
- Costa Rica — focusing on exercise science with AU faculty
- Norway — focusing on sport and physical activity with AU faculty
- Australia — focusing on global sport management with AU faculty
- Nicaragua — focusing on poverty
Courses & Organizations
Students in this major study business administration, communication, journalism, physical education and psychology.
Students can complement their studies with a minor in coaching. Sport management students should also consider earning the Master of Arts in sports administration and leadership at Augustana.
Sport management students often participate in:
- Sports sections of student publications — The Mirror and The Edda
- Elmen Center Recreational Services
- SKOL Club
- Student Athletic Advisory Committee (SAAC)
- Business Club
